Kevin Lara

Content & Community Manager

I've been a storyteller for as long as I can remember. I graduated from Chapman University in 2012 with a degree in Journalism and worked for The Orange County Register as a community reporter and photographer. I went on to work for two creative marketing and public relations agencies before bringing my passions for writing and photography to the world of craft beer. At Figueroa Mountain, I aim to share our own stories and excitement for craft beer through creative media on constantly evolving social platforms.

Fast Facts

  • When I'm not working, I'm probably on a hike or playing video games.
  • I am a huge Anaheim Ducks fan.
  • I love dogs. I am the proud owner of a French bulldog.
  • I literally enjoy long walks on the beach.

Currently Enjoying

Mosaic Pale Ale


In Kevin's words

Zero to Sexy: A Seasonal, Santa Barbara Collaboration

Zero to Sexy is more than just a Golden Mocha Ale. It's a seasonal celebration of our Santa Barbara roots, and one of the most exciting projects made possible with locally grown more

Written Mar 06 By Kevin Lara

A New IPA Is On the Horizon

Creative Director Kevin Ashford and Co-Founder Jaime Dietenhofer share what they are looking for in a brand new, well-rounded IPA arriving to our core lineup early next more

Written Nov 02 By Kevin Lara

Hop Season: Figueroa Mountain Brewing Journies to Hop Country

In preparation for exciting new releases in 2019, Figueroa Mountain travels up to the Pacific Northwest to find the perfect hops. Here's what we more

Written Oct 17 By Kevin Lara