I grew up in Los Angeles in the port town of San Pedro, and earned my degree in advertising at AAU in San Francisco. I began my career at a branding firm in LA and then made my move into the beer industry as a graphic designer for another awesome SoCal brewery. I am thrilled to be able to bring my passions for design and packaging over to Figueroa Mountain Brewing Co. and excited to help shape our story through art.
Creative Director Kevin Ashford and Co-Founder Jaime Dietenhofer share what they are looking for in a brand new, well-rounded IPA arriving to our core lineup early next year.read more
Written Nov 02 By Kevin Lara
In preparation for exciting new releases in 2019, Figueroa Mountain travels up to the Pacific Northwest to find the perfect hops. Here's what we found.read more
Written Oct 17 By Kevin Lara